Brands with global concepts when they want to settle in new countries need to "tropicalize" or "nationalize" their standards, that is, to adapt their projects and materials to norms, legislation and a...

With a challenging proposal, we perform the adaptation of a shop the bookstore Blulivro, in the European Shopping Park. The goal was to transform the store into a visitation space, meeting point, leis...

Known as "tropicalization" or "nationalization of projects", the adaptation of international projects to the Brazilian reality includes from the translation of documents and projects model, production...